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Data Visualization for Development Impact: Techniques, Tools and Storytelling

TRAINING DATES: 28th July- 1st August 2025
COUNTRY: Botswana-Gaborone

Overview

Data Visualization for Development Impact equips development professionals with the skills to transform complex data into clear, compelling visuals that inform decision-making, enhance communication, and drive action in socio-economic programs. Rooted in principles of visual perception and grounded in the realities of development work, the course covers essential tools, chart types, and mapping techniques alongside best practices in design and storytelling. Participants will learn to tailor visualizations to diverse audiences from field staff to donors and apply AI, audience sensitive approach to represent data effectively. Whether used for planning, performance tracking, or advocacy, this course empowers practitioners to turn data into insight and impact.

Course Content

Session/DayLecture Topic Lab session
Module 1
Introduction to Data Visualization
-Concepts, definitions, evolution, and relevance for development practitioners)

– Review of relevant videos on evolution and development of data visualization.
– Critique sample visuals

Module 2
Visual Perception and Cognitive Theory
-How the human brain interprets visuals; why this matters for effective visualization

– Working with the data to implement visual perception
– Color blindness checkers (tool is coblis)
– Practical application of cognition principle

Module 3
Why Visualization Matters in Development
-Role in design, planning, monitoring, evaluating, and communicating results of socio-economic programs

Developing visuals of program indicators across the program cycle (design, plan, monitor etc..) and communicating of results

Module 4
Types of Visualizations: Charts, Graphs, and When to Use Them
-Choosing the right visual based on data type, audience, and message

-Chart selection exercise using a chart chooser
-Simple dataset provided to participants to craft different visuals (using excel, google sheets, Tableau or datawrapper)

Module 5
Geospatial Visualization: Using Maps in Development Contexts
-Basics of GIS, when to use maps

-Demographic density maps
-Map facility data points using QGIS or Google My Maps

Module 6
Principles of Effective Visualization Design
-Best practices, dos and don’ts
-Data visualization checklist for quality control and consistency

-Redesign challenge (before and after). Improve charts using principles discussed in the morning
-Peer review of visuals using checklist

Module 7
Visualization Tools: Software and Technologies
-Overview of Google Looker, Excel, Power BI, Tableau, Datawrapper, Flourish

-Explore visualization tools.
Google Looker, Excel, Tableau,
Datawrapper and;
Report out

Module 8
Data Visualization for Storytelling and Influence
-Building narratives, humanizing data, visual storytelling principles
-Communicating with donors, communities, and policymakers

– Create simple dashboard using your own dataset or provided dataset
– Creating a story from visuals (storytelling)

Module 9
Common Pitfalls and How to Avoid Them
-Misleading visuals, chartjunk, overdesign, bias in color and scale

– Finding errors/mistakes in a visual
– Finding misleading chart elements
– Challenge to fix/correct charts

Module 10
AI Integration and use cases
-Introduction to AI tools (ChatGPT or Gemini) for quick chart summaries or dashboard narratives
-AI-powered insight summarization using Tableau GPT or Power BI Copilot
-AI-assisted GIS tools for predictive visualization (Google Earth Engine).
-Demo AI tools that auto-select the best chart type based on data (e.g., ChatGPT).

-Use an AI tool to summarize a data set
-Use an AI tool to generate a chart/visual
-Google Earth Engine demo